This Unique closes their first €700K seed round
This Unique closes their first €700K seed round

The startup has created an online service to sell sanitary towels and eco-sustainable women’s products, renewing the market with a greener and more inclusive approach

This Unique, a startup that has launched an online service for the subscription sale of eco-sustainable sanitary pads and other menstrual and hygiene products, has just closed a seed round of 700 thousand euros in equity, debt financing. Luiss Alumni 4 Growth (LA4G), LVenture Group, Maire Investments and BHolding joined the equity funding. The debt financing was provided by the Italian fintech scale-up ViceVersa.

This Unique – accelerated in 2021 by the LUISS EnLabs Acceleration Program of LVenture Group – aims at revolutionizing the market of hygiene products for the menstrual cycle, through an inclusive and more sustainable approach that stills respects every individual need. The startup has developed a wide range of products (sanitary pads, tampons and body care accessories) made with compostable and zero-impact materials. The products can be purchased in customizable packages directly on the thisunique.com website with a very flexible subscription service.

In just nine months of activity, the startup reached over 10,000 customers, with more than 1,500 subscribers, and developed a huge community that today counts more than 30,000 people for discussing menstrual related issues. The recent launch of the B2B service for companies already involved five large corporations in less than three months.

The capital raised will accelerate the platform’s technological development through data analysis and profiling processes, as well as supporting the launch of new B2B services.

We are very satisfied with This Unique’s recent growth in terms of customers and business and the closure of this first seed round confirms its great potential. We are convinced that the ability to turn potential customers into the protagonists of a solid community is a relevant added value which, together with the ongoing technological developments, will drive their expansion. The sustainability approach is also increasingly important for our investments today“, said Luigi Mastromonaco, Head of Investments & Growth of LVenture Group.

We are happy to announce this capital increase which represents for us the first real tangible result of this year of work. We believe that this is only the first of many next steps necessary to achieve our goal. In the coming months the goal is to become an established player in the market for products related to menstruation and more generally to wellbeing. All of this passes through research and development of new products, technological development of our B2C and B2B platforms, the team growth and an important marketing strategy that will bring our solution to as many people as possible”, said Vincenzo Mansi, CEO & Co-founder of This Unique.

Related Could it be interesting for you
LVenture Group announces the exit from the startup Filo
Innovation, Startups, Venture Capital 04 May 2023
LVenture Group announces the exit from the startup Filo

• Filo, a software house specialised in IoT products based on proprietary Bluetooth technology, has been acquired by Traveler Innovations…

Reasoned Art closes €1.4 million international seed round and plans entry into the Korean market with Monuverse project
Startups, Venture Capital 03 May 2023
Reasoned Art closes €1.4 million international seed round and plans entry into the Korean market with Monuverse project

Reasoned Art, an Italian startup in the Art Tech industry founded by Giulio Bozzo and Andrea Marec, has announced the…

PipeIn scored a €725K Pre-Seed Investment round
Clean Tech, Startups 18 Apr 2023
PipeIn scored a €725K Pre-Seed Investment round

PipeIn, a deep-tech startup that develops innovative solutions for predictive pipeline maintenance, has scored its first €725K pre-seed investment round,…

The Biotech Startup ITTINSECT raises €750K pre-seed funding
Innovation, Startups 20 Feb 2023
The Biotech Startup ITTINSECT raises €750K pre-seed funding

Ittinsect - Feed for the Ocean, a biotech startup developing a sustainable alternative to aquaculture feed, has closed its first…

Codemotion scores a new €8M investment round
Startups, Venture Capital 07 Feb 2023
Codemotion scores a new €8M investment round

The new investment round will allow Codemotion to boost the development of the platform, accelerate international growth and expand its…

ZERO: the 2023 call for cleantech startups kicks-off
Clean Tech, Green, ZERO 07 Feb 2023
ZERO: the 2023 call for cleantech startups kicks-off

The Cleantech accelerator of CDP's National Accelerator Network, with main partner Eni, will select up to 12 early-stage startups for…